If you have read other IDLife reviews and you are still wondering, ‘Is IDLife a pyramid scheme or not?’ You have come to the right place.
In this review l will look at what it all about, the business model, products and compensation plan. l will also look at the pros and cons of joining the opportunity offered.
Disclaimer; Please note that l am not affiliated in anyway with IDLife and this review is based on research around the web. All the information written in this review is available in the public domain. l only put the information together and initiate the dialogue.
IDlife Pyramid Scheme or legit MLM?
Calm down, it is a legit MLM and no-one except the owners know if it is a pyramid scheme or not. This is because when MLM company’s products, as in the case of Vemma, sold to distributors exceed the amount of products sold to external clients or non-participants.
The company, according to the definition of a Pyramid Scheme by the Federal Trading Commission (FTC) it becomes a pyramid scheme. Now you know why no-one can parrot that an MLM is a Pyramid Scheme or not, myself included, unless the balance of sales is known.
Now that is cleared, lets review the company in detail.
Most reviews of IDLife are by companies that are in the weight loss niche and they only focus on the products. l will therefore give a brief overview of the products. My review focuses on the business model and whether it is a company worth joining.
IDLife (Individually Designed Life) was founded by an experienced MLM promoter named Stout. He has been with Advocare, moved to Ignite Energy and went on to create his own IDLife in 2014. This is common in MLM for people at the top to leave and create their own opportunities.
They often remain the top in the companies that they are leaving and at the same time they position themselves at the top of the new opportunity. They also urge their down-line to leave with them. Worse still, some will sue the MLM company they are abandoning as in the case of Bill Ackman vs Herbalife.
It boasts of products free from gluten, soy, hormones and are Non-GMO. The products include shakes, vitamins, skin care products among others. These are sold through a network of distributors who receive commission on product sales and for recruiting new people to do the same. Distributors also write positive comments about the products all over the web, which they in-turn show their potential customers or recruits as evidence that the products work.
As l said before, this is just a brief overview of the products. Also note that, cited scientific evidence was not carried out on SPECIFIC products, but it is general research which targeted some of the ingredients.
It’s like finding scientific research that demonstrated the ingredient X assists in the reduction of weight. You come up with a product that includes ingredient X, claim that it reduces weight and reference the scientific research as evidence. The evidence is always in cited in retrospect.
In any case, no-one except the manufacturer knows if ingredient X was actually included in the product in USEFUL quantities. Remember supplements are NOT regulated or independently tested.
Don’t get me wrong, l didn’t say the products DO NOT work … even placebos (fake pills used in experiments) do work. Only if you believe!
With that in mind, lets look at some of the products shall we?
This is a Customized Vitamin Program – assessment is carried out using a questionnaire and supplements are recommended based on the results. This is a noble idea if independently administered by health workers. You only buy supplements that boost what is really deficient in your body. Compared to gobbling sups because there is an opportunity attached or your loved one has joined an MLM promoting such products.
Meal Replacement Shake.
These are popular and include shakes for kids. Although there are complaints about them being too watery, they come in a variety of flavors and be readily mixed with other thinker drinks. It boasts of Slendesta – a hunger blocking potato extract.
It provides clothes for all seasons which is branded. The clothes are in various categories including; Glow In The Dark and Men, Ladies, Youth clothes. There is also a collection of Workout, Outdoor and Next Generation gear. There are also team shirts, hats, bags and totes. Unfortunately, when l visited the apparel website, traffic visiting the website is below 5 000 visitors per month. Probably, people are visiting through their replicated websites.
There is however, likely to be a conflict of interest, when the assessment is done by the very company that is selling the remedy. My question is, ‘ls there anyone who ‘passed’ the assessment without getting a list of recommended products?
The assessment can be edited as one’s health improves, implying that you only consume sups that your body still requires. This is plausible if the system algorithms are reliable. The questions include categories such as; Personal, Dietary, Lifestyle, Physical and Medical based questions.
IDLife 28 Day Challenge.
These are challenges specific to specific health problems such as obesity, lack of fitness or poor performances. This is also a great idea of grouping sups according to specific requirements rather than claiming that a single pill improves everything as if it’s God given.
Other products include IDLife;
Vegan Protein Shakes, Energy Drinks, Energy Shots, Energy Chews, Appetite Control Chews, Lean, Hydrate Drinks, Sleep Strips, His Bar, Her Bar, Kid’s Line, which includes Nutrition, Proteins Shake, Protein Bars, and Skin Care Line.
Is IDLife Worth It.
- It was formed by Scout, an experienced MLM marketer who understand how the industry works.
- A replicated website is provided where you can refer potential customers.
- You don’t keep any inventory (if you don’t want to) or handle customer queries.
- Training is provided including ‘advice from Scout’ an experienced marketer.
- The assessment (if reliable) takes the guess work for consumers.
- The company has got an inventory of plenty of products – you can always find something to sell.
- You earn bonuses even if someone joins at a higher level than you. Most high value product MLMs such as Digital Attitude fleece their affiliates by not paying commissions on products purchased which are above your current level.
- Some people complained about unresponsive customer care.
- Products are not available globally although l have seen a number of products being sold through Amazon.
- Related to the above point, if it is the company selling products through online stores it is unfair to distributors as it substantially increases competition. People naturally prefer busying products fro reputable sources such as Amazon.
- There are a few complaints that the products are too watery and they had to add oats, fruits and other thickeners.
- Visitors to the website can join the opportunity without entering the referrer’s ID. We know people who take time to decide and when they do, they just go straight to the main website to join.
- The weight loss niche is congested – its rare to find a totally ‘new’ prospect who has never been approached by other weight based MLM distributors.
- Most of the products are a bit overpriced if you don’t opt for the discounted price and its attached conditions.
- There is an element of keeping inventory when you purchase your first products plus independent distributor kit.
- Testimonials are mostly from distributors parroting what they have been taught to say which can be misleading. Statements like the ones below are very common;
‘ l have been taking the shakes for …. weeks, have lots …. kgs/lbs and l love them’
‘The products are supported by thousands of per reviewed scientific journals’
Really? Was the study specifically on ‘How IDLife Vegan Shakes Suppress Appetite?’
IDLife Compensation Plan.
Once you join, you are entitled to 40% discount on your first order plus a 30% associate discount there after on all products that you purchase. Customers who join the auto-ship program get a 10% discount on products. There is a deliberate pushing of customers to become associates through disproportionate discounts. This always a bad idea as retail sales will shrink causing the MLM to become a Pyramid Scheme as recruitment of associates becomes the main source of income.
3 For Free ($300/month)
Recruit three preferred customers and they will pay for your products. There is absolutely nothing for FREE here because MUST recruit and maintain the number of preferred customers at 3 for you to enjoy your supply off their own purchases. The costs are factored into the prices and systematically passed on to your consumers. Get 10 preferred customers and get twice the amount of down-line paid for products.
Worse still, the products purchased MUST be from the same line.
You also get a free sample kit for enrolling each preferred customer.
1- Retail commissions – earned on sales. Purchase products at 30% discount and sell at retail price.
2- Fast start bonus – as a preferred customer and you enroll another preferred customer within 30 days you earn $100. A great way to positively reinforce your recruitment effort in the early stages and keep you going or on the product auto-ship program. You will get more bonuses for every 2 extra customers you enroll during the same period. A great way to make you exhaust your ‘warm leads’ as fast as possible by annoying as many people as you can… lol.
Business Builder Bonuses.
You can still earn the same commissions even if you only purchased the Base Kit and your recruits go on to purchase higher level kits.
3- Monthly Residual Income.
Paid to a depth of 10. Includes a ‘dynamic compression’ mechanism that filters ‘inactive’ associates and brings those at the bottom up the next level.
Matching Residual Income – pays between 10-20% depending on the ‘generation level’. The closer the generation is to you, the more you earn.
Preferred Customer Bonus – maintain $1 000/month PV and you earn 10% off preferred customer purchases or rather the 10% monthly discount.
Global Pool – National director and above. Profit sharing – 2% share of total IDLife monthly income.
Rank Advancement Bonuses – maintain rank for
Car Bonuses – $300 to $2 000 per month.
Some of the levels are show in the screenshot below.
Regional, Managing, Senior, Executive, National, Vice-Presidential and ALL Presidential Director levels.
IDLife Cost or Price.
To get started as an independent distributor, you need to purchase one of three kits offered;
Base Kit ($399.99)
There are 3 base kits; IDNutrition, Skin Care or Vegan Friendly. The kits include samples of products and marketing materials such as magazines.
Bundle Kit ($7 999.99)
If you are interested in the car bonus linked to maintaining the executive level for a specified period (six months). More products and magazines.
Bundle Kit ($1299.99)
Car bonus included if you maintain the executive for a shorter period (1 month). Includes ALL the products.
Marketing Tools ($24.99/month)
Punishment for not maintaining Personal Sales volume above $1000 per month… lol. If you are short, buy more to maintain the required PV or else pay $25.
Includes a replicated website, IDLife Mobile App, Nutritional Wellness or Fitness Goal Tracker and a Back Office to track your sales plus recruits.
Share your opinion or experience with IDLife in the commentary box below? l did my part.
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